• Heart shape of colours

The psychology of colour for lovers

Colour has a much bigger impact on our thoughts and emotions than many of us realise. 

Did you know, for instance, that orange is the colour scientifically proven to make men feel hungry? Or that bathing in a blue bathroom is likely to make us luxuriate in the bubbles for longer? Or that splashes of red in our environment create the perception of time going faster than it really is (now you know why fast food restaurants pack this colour into their branding)?

The colours worn on early dates can have a huge effect on how we perceive our potential partners and feel about ourselves. So before you get dressed for that meeting, take a look through out psychological colour guide….

Red: The power of red in all things love and passion related is firmly entrenched in us, so much so that high streets appear to have been dip-dyed in scarlet as Valentine's Day approaches. Colour psychologists say red is proven to increase the heart rate, get the blood pumping, and put men and women in the mood for l'amour. A splash of red in an outfit can make you feel at your sexiest and have fairly major implications for how your date perceives you. You have been warned!

Purple: All shades of purple – from lilac to violet - are perceived as symbolising luxury, opulence and even aristocratic connections. Perfect if you're splashing out on a special date – or if you just want to feel the business.

Yellow: Happiness and joyfulness are great qualities to invoke on a first date, and the colour yellow can help with this in abundance. Psychologists have found that yellow is the colour most often cited when subjects describe their happiest childhood memories. A splash of yellow then, is a clear winner for keeping the mood lifted.

Blue: The colour of summer skies is the one most associated with calmness, strength and stability – great characteristics to portray, especially when our insides are turning to jelly! Women in particular, it's thought, are more responsive to the colour blue when worn by men. 

Black: Researchers have found that athletes and sports players are more likely to be penalised for aggressive behaviour when they're wearing black kit. Clearly we don’t want to be seen as aggressive on our dates, but the sense of mystery which black can invoke is no bad thing if we're aiming to create an impression of mystique and allure. Pairing black with a splash of one of the above colours, can add a dash of personality to the mystery. 

Grey: This 'blend-in' colour is associated with passivity, lack of vigour and low energy. One to avoid for the office then, and definitely one to avoid for dates!

Image: Flickr: Pink Sherbet Photography


Author: Rebecca

Rebecca lives in London with her husband, daughter and dachshund. She hopes her dating blogs for Flame Introductions will inspire you to seek out the best London and UK locations for brilliant dates, and discover some tips along the way to help you find your perfect partner.